Client
Reeve Digital Consulting
Overview
Reeve Digital Consulting (RDC) helps businesses to quickly access industry-leading data scientists, software engineers and cloud-computing experts to deliver mission-critical projects. With deep market knowledge and a broad professional network, they provide seamless staffing solutions by identifying and resolving talent challenges with precision and speed.
Client
Reeve Digital Consulting
Industry
Tech Recruitment
Service
Brand Identity Design
Website Design
Printed Marketing Materials
Content
Duration
6 Weeks
The Challenge
Due to the client’s time constraints, the project would need to be delivered at twice the typical speed for a project of this size. This left little room for exploration, so I had to adjust my process to meet the deadline accordingly.
The Solution
During the initial discussions it was clear to me what RDC were looking for. On the call they were able to present me with lots of information, which gave me the base to start mapping out relevant keywords and themes that would shape the creative direction of the project. We recognised early on that RDC’s way of sourcing rare and highly valuable talent is much like uncovering precious gemstones. This concept became the heart of the creative direction, shaping a visual identity that embodies the aerial view of a diamond.